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Time to Replace your Online News Room with Facebook!

Buzz Marketing for Technology

Back in October of 2007 at a MarketingProfs conference I remember listening to a panel on how someone used a blog as their online news room. The panel was run by David Armano and featured Todd Andrilik the director of marketing and PR, for Leopardo Construction, who was using WordPress as a online news room. shout out to Andy Sernovitz who runs a blog by that name - [link] ). Think about it.

B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

B2B Lead Generation Blog

Here are some direct mail content ideas: personal letters, dimensional mailers, books, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories, article reprints and third-party articles. Be sure to give your audience a way to subscribe to get updates either via RSS or via email. But trust me its worth it. What can you do online?

B2B Lead Generation Blog: The Physics of Trigger Events for Lead Generation

B2B Lead Generation Blog

You can research new business opportunities based on trigger events, for little to no cost, by leveraging press releases, websites and news wires. RSS feeds & via email Don’t try to do everything at once. B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. But what about the prospects who are not in your nurturing database yet?

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How NOT to pitch a blog | Online Marketing Blog

delicious b2bmarketing

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. Don’t send a regular pitch with a press release to a blogger. Bloggers don’t typically scan press releases and write stories. Lee Odden says: August 29, 2007 at 9:43 am This is amazing. Please don’t. Kudos!

Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

With that said, today I’m going to get a little meta on you – but with a purpose.  I want to share a list of tactics and approaches I’ve used/experimented with at this blog to attract from 40,000-250,000 organic visitors monthly and more than 8,500 RSS/email readers.  Sample image from 2009 blogger quotes project 7.  Yes, blogs are best consumed through feeds. 

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Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

He called it “The Gobbledygook Manifesto.” He has updated the original analysis with new data from November 1, 2006, to July 31, 2007. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Do they really communicate better with our audience or are we as copywriters/content creators just being lazy? Copyright © 2010 Tiecas, Inc.

2 Mistakes that Cause Content Syndication to Fail

delicious b2bmarketing

However, as tempting as it may sound, don’t think that you can just buy X leads for $Y, press the proverbial button and walk away. Follow any comments here with the RSS feed for this post. RSS Feed Click Here to receive new posts instantly via RSS. People said they couldn’t remember downloading the white paper.” This is key for a number of reasons: 1.

17 Compelling and Highly Usable B2B Marketing Statistics

delicious b2bmarketing

One of the best sources of information is industry statistics. This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5 by Fred on Avoid the Corner of Death! I was just wondering what.

Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

delicious b2bmarketing

Personal Branding: The five elements of being seen as a thought leader through crowdsourcing Marketing Research: Cold, hard cash versus focus groups Social Marketing: Twitter contest boosts followers 43% Online Marketing: Cyber Monday reactions from 17 of your consumer marketing peers Archives January 2011 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 Sherpa Bloggers Adam T.