Lattice

OCTOBER 9, 2015

Views You Can Use: How to Measure and Maximize Video’s Impact Throughout the Funnel. The video also has over 2,200 organic views. The video has also garnered over 12,000 views across all platforms. Video assets are continually the most shared and most viewed content (e.g. viewed nearly 50% of the time).

Top of Funnel 100

Top of Funnel Video Marketing Lead Scoring Lead Ranking 100

Lattice

SEPTEMBER 21, 2016

With predictive analytics, marketers get a complete view of the customer, and can pass the highest value leads over to sales, while using a precise customer profile to create customized nurtures for those not yet ready to buy. This also enables sales to prioritize their leads based on the predictive score and attributes of a lead or account.

Top of Funnel 100

Top of Funnel Lead Ranking Paid Search Agency Lead Scoring 100

Lattice

MAY 24, 2016

360-degree view of leads and target accounts: Lattice provides sales with additional context around the leads and accounts for follow-up. Figure 2: Get a 360-degree view of your contacts and accounts. I invite you to learn more. We are going to be at the Sirius Decisions Summit (Booth 316) this week, so drop by for a demo.

Marketing Automation Services 124

Marketing Automation Services Lead Ranking SMB Generation 124

Lattice

OCTOBER 4, 2016

Sales gets a complete view of the customer and is better prepared for their conversations. They don’t need log into multiple systems (ERP system, support system, etc.).

Peer-to-peer 186

Peer-to-peer Paid Search Agency Amazon B2B Sales 186

Lattice

MAY 3, 2016

so that reps get a 360-degree view of their prospects and customers. Contextualize sales conversations: Buyer Insights integrates data from multiple sources (including your own transaction systems, MAP, ERP systems, etc.) Speed up call prep: Buyer Insights makes sales reps more productive by providing a pre-built call plan.

Enterprise Management 100

Enterprise Management Lead Scoring Lead Ranking CRM 100

Lattice

MARCH 22, 2016

360 Degree view of your prospects and customers. Predictive analytics platforms provide the data and insights needed to execute on the sophisticated segmentation and personalization required for successful ABM programs. They bring several capabilities to bear.

Account Based Marketing 100

Account Based Marketing DemandBase SMB ABM 100

Lattice

MARCH 21, 2016

360 Degree view of your prospects and customers. Predictive analytics platforms provide the data and insights needed to execute on the sophisticated segmentation and personalization required for successful ABM programs. They bring several capabilities to bear.

Account Based Marketing 100

Account Based Marketing DemandBase SMB ABM 100