KoMarketing Associates

MAY 1, 2013

According to the research, software marketers are using an average of 14 content marketing tactics, most notably including: Social media (excluding blogs) (93%). Webinars/webcasts (88%). YouTube (69% vs. 61%). However, software marketers use Google+ (33% vs. 39%) and Pinterest (21% vs. 26%) less than their B2B peers.

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Online Marketing Institute

DECEMBER 23, 2010

Are you a Search Engine Watch Member? | A Few Successful B2B Campaigns IBM, the technology and IT consulting giant, started using social media for B2B marketing before many were even on social networks. In addition, they have a dedicated YouTube Channel for Kodak B2B. IBM employees are encouraged to become Twitter-holics.

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Online Marketing Institute

DECEMBER 23, 2010

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land. See more articles by Shellie Foriska > Sign Up To Receive This Column Via Email: See more stories like this in the Members Library !

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Online Marketing Institute

DECEMBER 23, 2010

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land. Share, Bookmark & Discuss This Article Tweet More: Andy Komack is the founder and former president of KoMarketing Associates, LLC, a search engine marketing firm based in Waltham, MA.

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Online Marketing Institute

DECEMBER 23, 2010

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land. Share, Bookmark & Discuss This Article Tweet More: Andy Komack is the founder and former president of KoMarketing Associates, LLC, a search engine marketing firm based in Waltham, MA.

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SpotMe Blog

JUNE 29, 2023

By sponsoring healthcare events, pharma companies can raise awareness of their drugs through presentations, distribute samples and marketing materials, and network with professionals. Digital marketing channels are the fastest-growing area of pharma marketing.

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Webbiquity

OCTOBER 16, 2012

( V3 Integrated Marketing ). V3 Integrated Marketing ). Looking at five leading social networks (Twitter, Facebook, YouTube, Google+ and Pinterest), Fortune 100 company names are mentioned more than 10 million times per month. YouTube and Video Marketing Trends. Search Engine Watch ). Jeff Bullas ).

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