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Meta advertising: what you need to know

illumin

With the success of the social media phenomenon, marketers continuously utilize Meta in their advertising strategies. Platforms like Meta continue to dominate the social media advertising scene, especially with Facebook rebranding to Meta several years ago in order to better integrate its acquisition of Instagram.

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Common Cyber Security Concerns of B2B Marketers

Envy

As a B2B digital marketer, you may consider cyber security to be something only technical members of your company’s IT department need to worry about. In other words, by hijacking your software programs, computer systems, or network communications, an attacker can trick search engines into directing your traffic to their URL.

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Black Friday and Cyber Monday 2019: 5 Implications for Marketers in 2020

Martech Advisor

What trends are visible and what can marketers adopt in 2020 from this holiday shopping season? For the third year running, in-store visitor numbers on Black Friday dropped, about 6% less in 2019 as compared to 2018, while online sales have been growing steadily and added up to about $7.4 An omnichannel strategy is essential.

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17 Engaging Video Content Types that People Love to Watch

Single Grain

This post about the best types of video content that keeps people engaged has been updated for 2020. In 2020, consumers are watching more video content than ever before. Over the past few years, content marketing has undergone a huge transformation, and video has emerged front-and-center. watch video content.

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26 Cyber Security Resources Every B2B Marketer Needs in 2022

Envy

Twitter: @ContainerBlog. Led by experienced journalists and technologists, the site offers compelling content on all aspects of containers, from philosophy to tools, best practices, business impact and more. Twitter: @CSOonline. Twitter: @The_Cyber_News. Twitter: @DarkReading. Twitter: @InfoRiskToday.

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Nine Valuable Varieties of Online Business Tools

Webbiquity

Management consulting guru Peter Drucker famously said business enterprises have “only two basic functions: marketing and innovation.” Here are nine categories of useful tools for busy business professionals in human resources (HR), accounting, finance, operations, customer support, and marketing. File Sharing Tools.

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How is Our New Product Performing? A Transparent Look at our Launch Metrics

Buffer

This new feature would be the first time we'd venture beyond focusing on purely social media tools in our 11-year history. The huge spike was a very large Twitter account that used Start Page to promote a BTS(the band) listening party. So, we added the hide block feature. Start Page launched in October 2021.