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Social Media Best Practices with Your Oktopost Experts

Oktopost

.” At the end of the day, we have the same intentions as the social networks – to keep our audience engaged. Creating engaging content that works with the network algorithms will keep you on top of the game, providing higher engagement, and overall ROI from social. . P2P over B2B.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). One of the most common things we hear from B2B companies is “our audience isn’t on social.” Steal from B2C.

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Content Marketing for Engineers

Industrial Marketing Today

Call it P2P (Person-to-Person) marketing if you will. Studies have shown and my own experience confirms it that engineers prefer recommendations from their peers to reading something on a social network. The same engineering audience can become very passionate and active if the topic of discussion is relevant to them.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing. B2B and B2C have something in common: they are both P2P. Use relevant hashtags. So many people see B2B and B2C as two very different animals. Do not hashjack.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing. B2B and B2C have something in common: they are both P2P. Use relevant hashtags. So many people see B2B and B2C as two very different animals. Do not hashjack.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing. B2B and B2C have something in common: they are both P2P. Use relevant hashtags. So many people see B2B and B2C as two very different animals. Do not hashjack.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing. B2B and B2C have something in common: they are both P2P. Use relevant hashtags. So many people see B2B and B2C as two very different animals. Do not hashjack.