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The 22 Best Virtual Event Platforms

Webbiquity

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. There’s a main stage for keynote-style presentations, expo booths where attendees can interact with vendors, breakout session areas, and one-to-one video networking.

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How to Win at Content Marketing [New Playbook]

Content Marketing Institute

The #CuteAnimalTweetOff went viral and several major news outlets picked it up. Since financial firm The Capital Group is built on long-term investing, its Capital Ideas branded microsite goes beyond reporting or analyzing the latest financial headlines. Online presentations: 24Slides. Content hubs: Capital Ideas.

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8 Ways to Transform Your Live, In-Person Event Into a Virtual Success Story

ClearVoice

How should we promote it? The microsite’s landing page has bold branding that evokes the sense of what the livestreamed event will be, an RSVP button and a preview of what’s to come. Attending from home is one-step removed from being physically present, so you must take extra strides to bring your event to life.

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Content Marketing Tips for Brands in 2022

Parse.ly

In early 2021, the famous Bernie Sanders meme went viral. Spotify also provides tips for promoting your podcast and gaining exposure. Marketers will trend toward presenting content in formats like image sliders rather than static content like PDFs. In the text, the boss asks the manager to do a Bernie meme about MoonPies.

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5 Amazing B2B Examples of Interactive Content

SnapApp

The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. The campaign received 1,586 episode downloads, and brought in 1,764 sessions to the microsite. The content presents you with different angles and subject approaches for your content topic.

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15 Amazing B2B Examples of Interactive Content

SnapApp

Aided by the explosive popularity of more viral and interactive content produced by media companies like BuzzFeed , B2C marketers have made big campaigns focused on the interactive format. . Rather than presenting their audience with another boring PDF, the company created a financial literacy quiz. Morgan Stanley.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

What factors – ideation, production, promotion – are key to realizing a return on your investment? Kelsey Libert is the Director of Promotions at Fractl. In addition to Kelsey’s work, she often writes and speaks about content promotion for several highly regarded industry publishers. Can I choose all of them?