3 Ways to Ensure You Get the Marketing Budget You Need in 2018
Adobe Experience Cloud Blog
DECEMBER 20, 2017
Gartner recently found that marketing budgets are beginning to recede, dropping from their peak (12.1% According to Gartner, the drop is due in part to marketing leaders being too distracted by tactics and execution. Your CFO cares very little about your marketing tactics (besides wondering how much money you’ve spent on them!).
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