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12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation.

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B2B Content Marketing Trends in the Software Industry: CMI Survey Recap

KoMarketing Associates

According to the research, software marketers are using an average of 14 content marketing tactics, most notably including: Social media (excluding blogs) (93%). Webinars/webcasts (88%). LinkedIn (87% vs. 83%). However, software marketers use Google+ (33% vs. 39%) and Pinterest (21% vs. 26%) less than their B2B peers.

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Lead Generation Programs That Work

Marketing Insider Group

The webcast was one of the best I’ve seen in a long time based on attendance and amount of participation. We do 100’s of webcasts a year, this turned out to be one of the best.” It was also interesting to watch the conversation on Twitter both during and after the event. Augmented Reality For B2B Marketing in 2011?"

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Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

Nurture your email list with an invitation to visit a resource center that provides thought leadership from well-known experts, webcast and podcast replays, short videos and product demos, customer testimonials and case studies. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Are you a Search Engine Watch Member? | Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Team meetings.

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Are you a Search Engine Watch Member? | Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. IBM employees are encouraged to become Twitter-holics. Are you following @kodakidigprint on Twitter?

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Finding The Right Calls-To-Action For Your B2B Website

Online Marketing Institute

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land. You can also login using your Twitter account: TODAY ON SEARCH ENGINE LAND TOP STORIES Google’s 2010 Holiday Logo: From St.