Paul Gillin

JULY 15, 2011

Here’s a sampling of what I’ve been talking about. Corporate case studies used to have a purpose in the days when customers couldn’t find each other, but today all it takes is a few searches or LinkedIn queries to identify experienced buyers. Love Your Critics.

Case Studies 50

Case Studies Case Study Studies BtoB 50

Paul Gillin

JUNE 9, 2011

There are several large groups of freelancers on LinkedIn, including The Freelance Writers Connection with 5,600 members. Be sure to ask any prospective writer for samples of his or her work in your field of expertise. Be sure to ask any prospective writer for samples of his or her work in your field of expertise.

BtoB 50

BtoB Burn Rate Blogger Sample 50

Paul Gillin

MARCH 4, 2014

Her LinkedIn profile says she’s in the Russian Federation, which isn’t surprising given that DeskAlerts’ website says that’s where its development is done. Even if the research was conducted over a statistically valid sample, the results would be meaningless if the question was asked that way. I e-mailed Ms.

Research 50

Research Lead Scoring Lead Ranking Validation 50