Sprout Social
MARCH 24, 2020
A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. What is SWOT in marketing, though? Why do a SWOT analysis on social media? Good questions!
Hubspot
NOVEMBER 21, 2019
This sample plan, provided on LinkedIn, is for a fictional company called Maple, an online store that sells exclusive Apple products. Maple's sample plan is great because it provides easy-to-follow charts and graphics while highlighting the most important information. Maple Ecommerce Plan. NoHassleIsReturn Ecommerce Plan.
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ViewPoint
DECEMBER 17, 2013
In response to our request for sample records on five well-known firms, the reported results included as many as 100 lines per firm. Company SWOT analysis (OneSource). Links to LinkedIn profiles of company managers (Stirista). Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com).
Biznology
NOVEMBER 27, 2013
In response to our request for sample records on five well-known firms, the reported results included as many as 100 lines per firm. Company SWOT analysis (OneSource). Links to LinkedIn profiles of company managers (Stirista). Out-of-business indicator, plus credit rating and parent/subsidiary linkages (Salesforce.com).
The Effective Marketer
MAY 27, 2015
Other than Googling the heck out of your competitor, another great online tool for competitive research is LinkedIn. Some people like to do SWOT analysis that show for each competitor strength how you should respond, for each weakness how to exploit, etc. Let’s take a look at some sample presentation/documentation formats below.
DiscoverOrg
JUNE 2, 2016
In the race to grow your company, defeat your competition, and dominate the marketplace, it can sometimes feel like the most important parts of the SWOT analysis lie in the externally-focused quadrants: Opportunities and Threats. So next time you’re doing that SWOT analysis, how about making sure “data” belongs in the Strength quadrant?
Single Grain
JUNE 3, 2021
Audience research, buyer persona creation, SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, PEST (Political, Economic, Social, Technological) analysis, market segmentation, and risk analysis are some of the tasks the marketing director is responsible for. Market research is a vital component of business strategy.
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