PureB2B

MAY 19, 2022

Using LinkedIn for lead generation has become a staple of B2B marketing. Given that business owners and decision-makers use LinkedIn for networking, self-promotion, job hunting, and more, it’s an ideal platform on which to reach them. Why You Need LinkedIn Lead Generation. 4 Ways to Use LinkedIn for B2B Lead Generation.

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

Content Marketing Institute

FEBRUARY 2, 2018

We also compare search volume to purchase intent. But for keywords that show high purchase intent, lower search volumes are fine because conversions could be higher with those posts than with the generic articles. Make beta readers part of #content creation process so they will help promote. Click To Tweet.

Process 111

Process Lead Ranking Content Marketing Planning 111

Biznology

DECEMBER 31, 2014

Social networks, especially LinkedIn, are rapidly becoming a source of marketing data. For years, marketers have mined LinkedIn data by hand, often using low-cost offshore resources to gather targets in niche categories. CrowdFlower has developed an application that lets you manage the data enrichment or validity exercises yourself.

Marketing Automation Services 80

Marketing Automation Services Lead Ranking Tools B to B 80

Sprout Social

MARCH 13, 2017

Or how about when LinkedIn sends you emails with information about your connections. Even if you don’t get to a level of personalization that Instagram and LinkedIn use, social proof still matters. times increase in purchase intent after seeing promotional content from influencers. Awards & Recognition.

Paid Content 111

Paid Content Conversion Work Management Paid Search Agency 111

Contently

MARCH 3, 2021

Last summer, LinkedIn reported that 78 percent of marketers expected their content budgets to increase this year. In our survey, 69 percent of respondents claimed to follow a brand on Facebook, Twitter, LinkedIn, Pinterest, or Instagram. Social impact storytelling drives purchase intent. Nice, right?

Marketing Report 214

Marketing Report Content Marketing B2B Thought Leadership Content 214

Convert

APRIL 18, 2023

According to Lorenzo Carreri, who brought this up on LinkedIn , product images on a product details page (PDP) are like a funnel. Already a few weeks ago I reported here on LinkedIn about the test at Vetain. But it is always nice to have some A/B testing validation to sprinkle on top. Reframe: Product Images Are a Funnel Too.

Optimization 52

Optimization CMS Development A/B testing Lead Ranking 52

Convert

AUGUST 15, 2022

Here’s a priceless tip from Rich Page on LinkedIn: Most ecommerce sites feature the filter on the left panel. For profit-driving improvements on your Shopify product pages, run A/B tests to validate your ideas — don’t just replicate ecommerce product page design best practices. But what if your audience prefers something different?

Optimization 59

Optimization Examples ROAS Paid Search Agency 59