Everything Technology Marketing

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Today's Most Popular Content Marketing Tactics

Everything Technology Marketing

We asked over 30,000 members of the B2B Technology Marketing Community on LinkedIn about their most popular content marketing tactics. Here is another sneak preview of the new B2B Content Marketing Report that will be released later this month.

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Take the 2013 Lead Generation Survey and Receive Free Report

Everything Technology Marketing

Our 40,000+ member B2B technology marketing community on LinkedIn is conducting a lead generation survey to better understand how B2B marketers are adjusting to new challenges around lead gen, and to identify new trends and best practices for 2013.

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Before you jump into social media, ask yourself: Do you know who speaks on your behalf?

Everything Technology Marketing

Do you know who is responsible for entering your company’s details on LinkedIn? Those were just some basic questions for LinkedIn – there are more in-depth questions that apply to the other social media marketing sites. Think about it.

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New Report: Alliance Marketing Trends 2014

Everything Technology Marketing

Our 60,000 member B2B Technology Marketing Community on LinkedIn conducted the 2014 study on alliance marketing to better understand how B2B marketers are adjusting to new alliance marketing challenges, and to identify new trends and best practices. The results from our new study on Alliance Marketing are now available! Download it here.

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Marketing Automation Trends - Download the Report

Everything Technology Marketing

What marketing automation benefits do marketers expect? How do marketers evaluate marketing automation vendors?

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Take the 2012 B2B Content Marketing Survey

Everything Technology Marketing

The 30,000+ member B2B Technology Marketing Community on LinkedIn is conducting its annual B2B Content Marketing Survey to answer these questions, better understand the current state of content marketing in the B2B space, and to identify key challenges as well as best practices. Should I outsource content creation?

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Survey Result: The Top-3 Goals of Content Marketing

Everything Technology Marketing

Last month, we asked over 30,000 members of the B2B Technology Marketing Community on LinkedIn about content marketing. The results are in. Here is the first in our series of sneak previews of the survey results (the complete report will be available shortly). The first survey question was "What are your top-3 goals for content marketing?"