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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. And links are a critical part of rising in the search engine rankings.

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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

100,000: Invest in a research project with the goal of uncovering meaningful data that can be presented in a white paper, featured on our website, and distributed in snackable bites across all our communications channels. Buy native advertising to drive traffic to articles and then quickly grow my email list. 50,000 increase?

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2013 New Year’s Resolutions for the B2B Marketing Department

NuSpark Consulting

It sounds like a broken record; we need to generate more traffic, enhance our brand, improve content, increase conversions, target better, figure out this social media thing, prove ROI, and more. Stop the automated link building schemes. Assess all of your white papers and content assets. Content Strategy.

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Content SEO

Online Marketing Institute

It’s helpful to know what types of documents or information is published as you build out your content strategy and optimization plan. Some content types deserve focused keyword optimization and link building attention. But you already know that :) Lisa | SEO Brisbane It is also useful to take note of the flow of traffic.

SEO 40
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Best of 2008: Random but Interesting, Part 2

WebMarketCentral

Looking for some off-the-beaten-trail ideas for driving more site traffic? Improving Web Site Traffic: Miscellaneous Techniques by PromotionWorld Rob Wood offers 10 ideas for increasing traffic to your business website, from creating a "what's new" page where you can post fresh content to adding articles and incorporating site search.

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12 Steps to Successful SEO

WebMarketCentral

Identify sites for linking: by keywords and competitors Perform searches for your top key terms as well as competitor names. Compile a list of sites for link-building efforts based on these searches. Build external links External links are a critical component of SEO. There you have it.

SEO 20
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. From a PR angency perspective (I work on the digital team for Porter Novelli), I’d add the myth that social media is a specialist skill.