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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. There are two classifications of this type of technology: Website ID: Tracking which firms or IP addresses visit your site. Analytics packages do this all the time to measure website performance.

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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

The top 24 facts for selling more in B2B by LEADSExplorer. Your guide to creating an eye-popping agency website by iMedia Connection. Though Lisa Schiavello’s advice here is ostensibly focused on website design for agencies, most of the recommendations (e.g. Share this on del.icio.us. Share this on FriendFeed.

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Abandon Your Marketing Automation System!?

LeadSloth

Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. job title) is built into Salesforce.com, but that does not include activity-based scoring, such scoring based on website visitors, clicks on links in emails or form submissions.

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

Social Media Marketing best practice even used by Google by LEADSExplorer A brief post that makes a solid point: blogs have become a primary conduit for corporate announcements and news releases. Many people add their company website and/or blog. Looking for ideas on how your company could expand its use of social media?

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Marketo Releases Marketo Lead Management 3.0

WebMarketCentral

Less directly, the company competes functionally with website visitor profiling / post-click marketing vendors such as LeadLander , LEADSExplorer , DemandBase and VisitorTrack , and even with demand creation service providers like oppSource. tags: marketing automation software, Marketo Lead Management 3.0,

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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

9 Methods to increase your relationship with your online relations for lead generation or sales by LEADSExplorer This excellent post a great set of tips (such as "try to meet in real life" and "ask for help") for turning passive social media connections into active relationships that lead to additional online exposure, leads or sales.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

But if used by sales to make an immediate call ("Hi Bob, I noticed that someone from your office just visited our website. The Vendors Here are six services that offer post-click marketing analytics: VisitorTrack , from netFactor -in the company's own words, VisitorTrack is"like caller ID for your website.(it) Was that you?