Smashmouth Marketing

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Election Day: SLMA's 50 Most Influential People in Sales Lead Management

Smashmouth Marketing

The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management. I'm on the list, so if I've earned your respect in the world of demand gen and lead generation, I'd love your vote. So choose wisely. Members of SLMA and non-members are allowed to vote.

Leads360 100
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BANT - It's Not Always The Lead Score

Smashmouth Marketing

I woke up this morning to these three tweets relating to @nivenor1 's recent market2lead blog post titled: The SCOTSMAN vs. BANT for Effective Lead Management nivenor1 : New post about BANT vs. The SCOTSMAN on our blog [link] , now its off to Guatemala for 10 days! Tags: lead gen marketing b2b sales2.0 Do you agree?

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BANT - It's Not Always The Lead Score

Smashmouth Marketing

I woke up this morning to these three tweets relating to @nivenor1 's recent market2lead blog post titled: The SCOTSMAN vs. BANT for Effective Lead Management. brianjcarroll : Read post by @nivenor1 : SCOTSMAN vs. BANT for Effective Lead Management asserts "BANT" isn't enough. Do you agree? TIMING - Tomorrow is too late.

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B2B Marketing Experts Have a Chance to Give During the Holidays

Smashmouth Marketing

Green Leads ran two internal contests that resulted in charitable giving. For each appointment booked during the session, Green Leads bought a toy for our local toy drive run by some friends at the Lawrence Police Department. We ran a contest last week during a one hour ConnectAndSell session. This now makes 15 loans.

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Sales 2.0? Not Just For Sales Execs Anymore - Marketing is Mandatory

Smashmouth Marketing

Let's look at the agenda : Sales Lead Management (ok, has the word "Sales", but who owns Lead Gen ?) Yours Truly and Green Leads will be the Chief Tweeting Officer for the day. Tags: lead gen marketing appointments events b2b sales2.0 If you can't attend, then at least follow it on twitter using hashtag #sales20.

Lead Gen 100
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Sales 2.0? Not Just For Sales Execs Anymore - Marketing is Mandatory

Smashmouth Marketing

Let's look at the agenda : Sales Lead Management (ok, has the word "Sales", but who owns Lead Gen ?). Conclusion: If you are a CMO, VP of Marketing, Field Marketing, Sales Operations, or own any part of Lead Gen, Sales Enablement, Social Media Marketing, you should be attending. conference.

Lead Gen 100
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Sales 2.0 Conference - Interview with David Thompson of Genius.com

Smashmouth Marketing

Mike: Demand gen marketers work hard to generate sales leads, how is Sales 2.0 impacting the effectiveness of sales reps and lead management? David: And, not surprisingly, everyone is looking for better ways to manage their pipeline.