Remove vertical

Paul Gillin

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Engineering360 Joins Expanding World of Vertical B2B Communities

Paul Gillin

billion last year providing information services for a wide variety of mostly heavy industries. IHS is the biggest media company I’ve never heard of. Based in Englewood, CO, it had revenues of $1.8 This is the latest in a series of 360 online platforms launched by IHS. Others include Electronics360.com com , Janes360.com

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Recent Posts: Expanding Social Authority and Enlivening Boring Predictions

Paul Gillin

Indium has created a creative and successful inbound marketing campaign that connects engineers to customers to solve problems in exchange for contact information. In Episode 20 of the For Immediate Release B2B podcast, we speak to Rick Short, Director of Marketing Communications at Indium Corp.

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The Other Social Network

Paul Gillin

For business pros in industries like communications, manufacturing, retailing, financial services and even construction, LinkedIn groups are becoming vertical social networks in their own right. You can use this information to prepare for a meeting, find skills or identify prospects within a region. This is the ideal B2B environment.

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The End of ‘Social Media’

Paul Gillin

Seven years, 200 million blogs, nearly 600 million Facebook members and a few billion YouTube videos later the information landscape has been completely transformed. We have achieved a goal Bill Gates coined 20 years ago called “information at your fingertips.” Want to know who said “There’s a sucker born every minute?” Barnum, BTW).

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Economic Disruption: We’ve Seen This Before

Paul Gillin

Age of Information and Telecommunication. Early factories were still vertically structured near bodies of water. If we look at the global economy over the last 250 years, we’ve seen five waves of technology change: Industrial Revolution. Age of Steam and Railways. Age of Steel, Electricity and Heavy Engineering. The Next Big Thing.