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Smashmouth Marketing

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Of those, about 10,471 are fairly well-targeted into our niche of B2B marketing. Kim: When you've got a long sales cycle, you've got to keep building the relationship and trust with your leads by delivering them information they value - that means information that's relevant to them and explains the issues you can help them resolve.

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Of those, about 10,471 are fairly well-targeted into our niche of B2B marketing. Kim: When you’ve got a long sales cycle, you’ve got to keep building the relationship and trust with your leads by delivering them information they value – that means information that’s relevant to them and explains the issues you can help them resolve.

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Smashmouth Review - LeadLander - Who's Really Visiting Your Site?

Smashmouth Marketing

Realized that the fact that Oracle and SAP visited is cool, but we can't really take targeted action on it since they have hundreds of individuals we could target. Nice to know someone there is sharing our information. Companies that visited were listed ( Oracle , SAP , and a sizable list of other companies I haven't heard of).

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Smashmouth Review - LeadLander - Who's Really Visiting Your Site?

Smashmouth Marketing

Realized that the fact that Oracle and SAP visited is cool, but we can't really take targeted action on it since they have hundreds of individuals we could target. Nice to know someone there is sharing our information. Companies that visited were listed ( Oracle , SAP , and a sizable list of other companies I haven't heard of).

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SiriusDecisions' Joe Galvin on Sales & Marketing Trends In A 2.0 World

Smashmouth Marketing

Clients and prospects are overwhelmed by public domain information. Mike: This is a topic relevant to Green Leads , so I was taking an informal survey at the two events and thought I would ask you as well. Joe: I think this reinforces the fact that buyers are now in control of how they will accept and absorb information.

Trends 100
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SiriusDecisions' Joe Galvin on Sales & Marketing Trends In A 2.0 World

Smashmouth Marketing

Clients and prospects are overwhelmed by public domain information. Mike : This is a topic relevant to Green Leads , so I was taking an informal survey at the two events and thought I would ask you as well. Joe : I think this reinforces the fact that buyers are now in control of how they will accept and absorb information.

Trends 100