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Let's talk ABM: 6 ways to build buyer experiences with ABM

Strategic-IC

Informed by your Ideal Customer Profile, guided by your first- and third-party data, they’re the hub from which to roll out creative strategies and messaging tactics. Every experience is P2P Contrary to popular belief, B2B doesn’t have to be boring. It’s no longer B2B or B2C; it’s P2P: People-to-People marketing.

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Snapchat Discover Partners Are Driving Efforts to Explore Content in Non-App Spaces

Content Standard

The company even experimented with a P2P payment solution, Snap Cash, that offered a built-in Venmo-like transactional service. For more stories like this, subscribe to the Content Standard newsletter. It struggled, however, to earn optimal engagement, and was folded into the Snapchat Discover experience.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Being annoying and giving your customers the information they want are two very different things. Steal from B2C.

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The Evolution of B2B Marketing—Brain to Brain

LEADership

We have been talking about B2P (Business to Person), P2P (Person to Person) and H2H (Human to Human) as the changing face of marketing. If you enjoyed this post, please click here to receive updates and information about B2B lead generation. You can also email or call me, Louis Foong, at (905) 709-3827. .

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ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files

Buzz Marketing for Technology

"For radiologists, these electronic papers provide richer information (e.g. > read more Faster Music, Movie Downloads Possible With New P2P System (Apr. Get the latest science news with our free email newsletters, updated daily and weekly. Or view hourly updated newsfeeds in your RSS reader: Email Newsletters.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Blake Emal : Right, yeah, it’s kind of hard to sift through… Social media just makes it so easy to put out information. They’re shared, they’re put in newsletters, people see you on Twitter. P2P Interview with Ashton Meisner. There’s so many things you can test and publish the results.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Blake Emal : Right, yeah, it’s kind of hard to sift through… Social media just makes it so easy to put out information. They’re shared, they’re put in newsletters, people see you on Twitter. P2P Interview with Ashton Meisner. There’s so many things you can test and publish the results.