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Paul Gillin

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Direct Marketing Doesn’t Have to Suck

Paul Gillin

HubSpot reports – The maker of “inbound marketing” software regularly sends alerts about new white papers, tip sheets and e-books that highlight best practices in social marketing. Marketing Charts – This is an invaluable daily digest of the latest market research in media and consumer behavior.

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How Much Should You Pay For Content?

Paul Gillin

A word on words: Freelancers are usually paid by the published word. Payment is based upon the published word, not the number of words the writer submits. “I once commissioned a story from a freelancer who had an impressive portfolio of published work, but who apparently had also worked with some outstanding editors.

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