Biznology

FEBRUARY 19, 2014

As a marketer, I’m drawn to three primary areas of interest: How to help online retailers keep pace with evolving sales channels, e.g. search landscape, social developments, mobile design, and optimization. How to help online retailers keep growing and increase revenue from non-paid sources. Don’t worry about every channel.

Top of Funnel 80

Top of Funnel SMB eCommerce Allocation 80

Biznology

OCTOBER 7, 2020

Ben Goldberg recently established Salesgig as an “outbound as a service” sales development function for SMB clients. Clients get immediate access to skilled, tech-enabled resources who can contribute to their top of funnel with speed and flexibility. Full-service lead gen and qualification agencies are abound, but here’s a new twist.

Marketing Prospects 189

Marketing Prospects B2B Marketing Paid Search Agency Top of Funnel 189

Biznology

JULY 23, 2014

Despite the attention given to large enterprise marketing, it’s small and medium businesses (SMB) where the bulk of marketing investments go. SMB is where there’s enough volume to do plenty of testing. Plenty of agencies, research firms, and other marketers are focused on SMB, and willing to share their insights.

SMB 80

SMB Peer-to-peer B to B Paid Search Agency 80

Biznology

JUNE 28, 2013

If you want to beef up your online profile, you might do better to focus on contracting a service provider to help you do so. Investing in a monthly press release and distribution can help you achieve greater visibility in a few ways. Just remember, going cheap won’t help. Press Releases. You always get what you pay for.).

Paid Content 80

Paid Content Spending SMB Budget Programs 80

Biznology

NOVEMBER 19, 2010

In the online space, especially as it relates to SMBs (small and medium businesses), frustration and confusion are often the reactions to just how much can be done online. This would be the Facebook Places , Groupon, Yelp, foursquare kind of sites that offer specific offers to the SMB to use. On one side you have local services.

SMB 80

SMB Internet Marketing Work Management Google 80

Biznology

DECEMBER 10, 2010

The company has decided that it wants to be the provider of all things Internet marketing to the SMB crowd. Considering the times we live in, when credit opportunities for SMBs are harder to secure than ever before, this can be appealing. Google is seeing that in order to play in the SMB space, they cannot be only a self-serve company.

Google 80

Google SMB Adsense Paid Search Agency 80