Remove Google Remove Inbound Marketing Remove Outreach Remove PageRank
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Why Guest Blogging Should Be Part of Your Content Marketing Strategy

Brandpoint

So, to give you some goal-setting inspiration, here’s a list of different reasons why a guest blogging campaign will benefit your marketing plans. Guest posting on high-quality websites is an effective inbound marketing technique. But, wait… Google’s own Matt Cutts said guest blogging was dead !

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Post-Hummingbird Search: An (Almost) A-Z Glossary of Winning at SEO

Hubspot

Barely a month went by without a significant update to Google’s algorithm. For a detailed review of what Google changed this past year, we recommend Google’s 2013 Algorithm Updates: A Look Back. Authority: Google’s PageRank is gone forever! It’s been a pretty wild year in the SEO realm.

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How To Develop An Outreach Strategy: 15 Tips From Experts

BuzzSumo

Here, at BuzzSumo we obsess a lot about outreach, and we know a lot of inbound marketers do as well. Learning outreach strategy from experts. I decided to interview 15 inbound marketers, and ask them how they develop their outreach strategy, and their 1 greatest outreach challenge.

Outreach 114
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Inbound Marketing the Way God Intended

Biznology

Last week I asked my management team if what we do at Abraham Harrison is inbound marketing. This commonly-held belief, that earned inbound marketing is well-nigh impossible, has caused “fickle and unreliable” bloggers and influencers to be avoided in place of predictable but artificial inbound marketing.

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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” (Wikipedia).

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How Savvy Inbound Marketers Get Results From Guest Blogging

Hubspot

The focus of the challenge was to see how effective guest blogging is for inbound links, and determine the impact those links had on search traffic. The guest posts were submitted to smaller blogs with an Alexa rank of 50k to 400k and a maximum PageRank of 4. Note: You'll need a Google Chrome browser to install it.).

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How to Build Inbound Links the White Hat Way

Hubspot

Google Penguin is an algorithm update aimed at decreasing search engine rankings of a website due to a large number of spammy, low authority links in their backlink profile. In other words, these are the type of strategies that you can employ without having to worry about running into any trouble with Google. Community Organizations.