Directive Agency

DECEMBER 13, 2019

Forrester highlights this in a study where it was concluded that more than half (59%) of buyers prefer not to interact with sales representatives as their primary source of research. In a recent Directive study, 112 software categories were included in a search engine results page (SERP) analysis.

Peer-to-peer 102

Peer-to-peer SERP Comparison Purchase Intent 102

Biznology

DECEMBER 6, 2012

In case you didn’t know, I am IBM’s representative to the Google Tech Council, a consortium of B2B tech search engine marketing (SEM) leaders. Search was called out in only a few of their plans. Not so with the SERP. Image via CrunchBase.

Paid Search Agency 80

Paid Search Agency SEO SEM Planning 80

Marketing Insider Group

FEBRUARY 5, 2024

(Moz) A staggering 90.63% of content receives no traffic from Google. Ahrefs) In the US, 53% of people research products using search engines before making a purchase. Google) Over 25% of users click on the first Google search result. Search Engine Journal) Google drives 59.2% of global web traffic.

Paid Content 213

Paid Content Stats Marketing Budget Webinar Metrics 213

Webbiquity

FEBRUARY 24, 2015

Google image search only gets a half a percent of Google’s overall traffic. But due to blended search results, images actually get a lot more traffic than that half a percent”). 5 Keys to Improving Search Rankings with Duane Forrester of Bing by Stone Temple Consulting.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100