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12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

As a matter of fact, an estimated 310 million active users per month have propelled Twitter to number two on the list of most popular social networks, behind Facebook. While Facebook may be king of the social networks among the general public, Twitter’s business benefits for B2B companies far outweigh those of Facebook.

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The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer

KoMarketing Associates

From our initial vantage point, it appears users will have a full suite of publishing functionality at their disposal, providing significant opportunity for well-written and well-outlined content marketing assets to stand out in a highly targeted social network. The B2B buyer controls the marketing message.

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Search: Moving Beyond Your Website in 2013

KoMarketing Associates

Social media has become a huge component of search as Bing delves further into Facebook integration and Google continues pushing Google+. On top of that, users are spending huge amounts of time on social networks, presenting another opportunity for your business to be found. Where are your customers spending time?

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11 Must-Subscribe Marketing News Blogs and Websites

Hubspot

Marketing Pilgrim ( Subscribe via RSS | Subscribe via Email ): Launched by internet marketing consultant Andy Beal, this blog brings you the latest news, rumors, and reviews of all things related to internet marketing and online advertising.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Worldometers) 21% of search engine users click on more than one result. Ahrefs) In the US, 53% of people research products using search engines before making a purchase. Google) Over 25% of users click on the first Google search result. Search Engine Journal) Google drives 59.2%

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

Search Engine Optimization (SEO) – this is the ultimate no-brainer. Virtually every b2b buying decision involves some level of research on the web. Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Tweet This!

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8 Key Mobile Marketing Trends

Hubspot

This guest post was written by Christine Herrington, Co-Founder of SEO Skye , a search engine marketing firm based out of Denver, Colorado. It is a brave new world for mobile marketing , and without a proper guide, you could get lost in all the new developments. According to Forrester, mobile advertising in the U.S.