6sense

JANUARY 7, 2022

We believe that our position in this 2022 Magic Quadrant report, coupled with our leadership position in multiple Forrester Wave and New Wave reports and G2 Grid reports , validates what we already hear from customers: that 6sense is the market leader in account-based sales and marketing,” said Viral Bajaria, 6sense CTO and Co-Founder.

Account Based Marketing 62

Account Based Marketing Gartner Peer-to-peer Lead Ranking 62

Terminus

JANUARY 12, 2022

Terminus is the only vendor bringing together a purpose-built B2B CDP with multi-channel ABM. You can read more about Terminus Leader placement in the The Forrester New Wave : ABM Platforms, Q2 2020 report along with our dominant Leader placement in The Forrester New Wave : B2B Standalone CDPs, Q4 2021 report.

Account Based Marketing 26

Account Based Marketing Gartner ABM Multi-Channel 26

LiveRamp

DECEMBER 17, 2018

Forrester Total Economic Impact Study Quantifies Cost Savings, Business Benefits of IdentityLink. LiveRamp commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to evaluate the quantifiable benefits of IdentityLink. Sometimes it’s great to have someone else do the math for you. <3 months.

Forrester 51

Forrester Cost Advertising Agencies Ideal Customer Profiles 51

Martech

MAY 18, 2022

That’s according to a new report from Forrester , commissioned by martech company Zeta Global. Base: 313 CDP users and decision-makers in marketing, IT, and customer experience in the US Source: A commissioned study conducted by Forrester Consulting on behalf of Zeta Global, January 2022. Used with permission. What CDPs do.

Work Management 97

Work Management Marketing Management Forrester Paid Search Agency 97

Online Marketing Institute

JULY 31, 2009

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. You don’t dig through your junk email folder to find that email some vendor sent you weeks ago. In fact, 88% said Web sites were important in helping them decide what to buy.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Martech

MARCH 30, 2022

User management features, including user permissions/controls, to facilitate team collaboration. The coupled CMS approach makes it difficult to repurpose website content since your content delivery and content management applications are tied up with one vendor. Customizable design templates that form the look and feel of your website.

Digital Asset Management 95

Digital Asset Management Enterprise Management CMS Development Work Management 95

Crimson Marketing

MARCH 16, 2015

Sitting in the comfort of your own home, you can peruse the inventory of vendor after vendor at any time—a seemingly impossible marketing advantage over dimensionally and temporally restricted brick and mortar stores. What’s emboldening this trend? Clearly one of the key factors is the online experience of “endless aisles.”

Advertising Channels 100

Advertising Channels Lead Ranking Mobile Marketing Forrester 100