Top Rank Marketing

OCTOBER 17, 2023

Recently, I learned of a new study about webinars during the MarketingProfs B2B Forum that was commissioned by webinar software provider Hubilo and conducted by Forrester. Laura Ramos, Vice President, Principal Analyst at Forrester Research Technology and Insights: Webinar platforms that offer actionable insights are invaluable.

Webinar Metrics 109

Webinar Metrics Forrester Top of Funnel Research 109

Content4Demand

SEPTEMBER 24, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Here are his predictions and words of wisdom about the integration of content and intent data.

Intent Data 78

Intent Data Top of Funnel Intent Lead Ranking 78

Zoominfo

JUNE 11, 2021

These statistics should not discount the lost businesses during COVID.) Census Bureau Intent data and buying signals will not only keep you ahead of competitors in a pressure-filled race, but will also unearth new prospects that didn’t exist a year ago. Source: U.S. Call mobile numbers as prospects enter hybrid work schedules.

Zoominfo 130

Zoominfo Cold Calling Intent Signal Work Management 130

Zoominfo

JUNE 11, 2021

These statistics should not discount the lost businesses during COVID.). Intent data and buying signals will not only keep you ahead of competitors in a pressure-filled race, but will also unearth new prospects that didn’t exist a year ago. Source: U.S. Census Bureau.

Zoominfo 130

Zoominfo Cold Calling Intent Signal Marketing & Strategy 130

Strategic-IC

APRIL 23, 2023

24 Account-based Marketing statistics you need know in 2023. added one more) Account-based Marketing statistics to help your 2023 thinking. The drive for personalization 56% of marketers say that personalized content is key to a successful ABM strategy ( Forrester ). ABM, and the world around it, is ever-evolving.

Account Based Marketing 62

Account Based Marketing ABM Statistics Marketing AI 62

Oktopost

OCTOBER 8, 2023

In fact, statistics reveal that 63% of leads who inquire about your company won’t make a purchase for at least three months, and another 20% will take more than a year to complete the sales cycle. Based on your prior interactions with prospects and their intent signals, you can identify their primary product needs.

Top of Funnel 131

Top of Funnel Marketing Management Buyer's Journey Sales Cycle 131

Content4Demand

APRIL 9, 2021

This includes improving filtration capabilities to prevent unqualified leads from slipping through the cracks, as well as identifying intent signals and refining insights into the likelihood of lead action. Interest, which leads to intent signaling and identifies if a company’s in-market and looking for new solutions.

Lead Scoring 69

Lead Scoring Lead Ranking Marketing AI Sales Qualified Leads 69