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Porch Group Media
JANUARY 25, 2023
Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023 Luci: We know with any direct marketing campaign, having the right target is the number one rule of direct marketing best practices. Then there’s mobile behavior.
Porch Group Media
FEBRUARY 14, 2020
According to a 2015 article by USA Today , “The number of vehicles on the road that are at least 25 years old is about 14 million. That’s up from about 8 million in 2002. Reach Out to New Movers. Using new mover marketing strategies can boost both your customer acquisition and retention strategies.
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Porch Group Media
MAY 4, 2021
Signals Mobile – Provides insights into shoppers who are visiting physical locations such as the brand’s store or a competitor’s location. Signals Events – Market based on lifestyle changes and trigger data such as new movers, new children and economic changes. These events often correlate to an increase in purchasing.
Customer Experience Matrix
JULY 3, 2017
I’m still chewing over the role of “walled garden” vendors including Google, Amazon, and Facebook, and in particular how most observers – especially in the general media – fail to grasp how those firms differ from traditional monopolists. The first is the “personal network effect” that I’ve described previously.
Martech Advisor
JANUARY 14, 2020
After being talked about for over a year, it seems like 5G is finally becoming a reality. The advances in 5G tech will usher in a new era in mobile and mobile marketing, customer experience, and digital transformation. Much of the conversation was driven by CCPA, which went into effect on the first of the month.
Customer Experience Matrix
FEBRUARY 26, 2012
One of first marketing automation systems I ever saw – this would be during the Reagan Presidency – was a custom-built dial-up network to distribute collateral to farm equipment dealers. General purpose marketing automation vendors also compete for this business with what are usually called “distributed marketing” options.
seo.co
MAY 10, 2021
Everyone talks about “high-quality content,” but what does that actually mean? People don’t agree on exactly how long articles should be, but there’s no debate about the fact that long content in the 1,500+ word range tends to rank higher than short content. If you’ve heard bad things about outsourcing, that’s an old, outdated model.
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