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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

What are online reputation monitoring tools? Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done?

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How to recruit more talent for your social video content

Sprout Social

As Sprout’s Senior Social Media Strategist Olivia Jepson tells us, “If YouTube has shown us anything over the last 10+ years, it’s that video isn’t going anywhere—no matter the format. According to Wyzowl , 41% of marketers who used video as a marketing tool for the first time in 2022 did so because creating video in-house has gotten easier.

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.). Rich Meyer.

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50 Ways to Use Video Messaging to Make Business Personal Again

Vidyard

Now accounting for 73% of all Internet traffic and more than 25 billion daily views on Facebook, SnapChat and YouTube alone, the pace at which we’re devouring video is staggering. Event marketing: Use the power of personal video to improve outreach to potential partners, sponsors, speakers, and attendees for your upcoming events.

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The 24 Best Email Marketing Tools

Webbiquity

Here are two dozen tools that can help business users and marketers to both craft better messages as well as more efficiently manage their own email inboxes. Sample review: “You need a tool to manage your email list and subscribers. aWeber is one of the best autoresponding and email broadcasting tool. 3) Unroll.me.

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The 15 Best Content Distribution and Amplification Tools

Webbiquity

You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels. Content Publishing Tools.

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How Do I Create a Content Plan? Three Sample Scenarios for Success

ClearVoice

Below are three sample content strategy examples. Get 200% more leads per month through social media content on Instagram and Facebook. templates, proofreading tool, etc.). 3 types of content plans with sample scenarios. Here’s how to create and budget your content plan (with sample scenarios). 4 case studies.

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