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How to Measure Event Marketing Performance and ROI

Adobe Experience Cloud Blog

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

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The 22 Best Virtual Event Platforms

Webbiquity

A tool to manage and produce conferences, workshops, and other virtual events. Features include breakout sessions, virtual exhibitor booths, lead capture, streaming video, and capability to interact with speakers, sponsors, and other event attendees. Cutting Edge Virtual Event Platforms. Pricing: contact vendor.

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Discover All the Reasons to Attend Adobe Summit 2021

Adobe Experience Cloud Blog

You can also develop new skills at our training workshops and choose from our Innovation Super Sessions for a deeper dive into the latest trends in CXM, including content, customer journey management, collaborative work management, and other key topics. Click here to register for free.

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Discover All the Reasons to Attend Adobe Summit 2021

Adobe Experience Cloud Blog

You can also develop new skills at our training workshops and choose from our Innovation Super Sessions for a deeper dive into the latest trends in CXM, including content, customer journey management, collaborative work management, and other key topics. Click here to register for free.

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Get Ready for Ad Week – 5 Things You Can’t Miss

Adobe Experience Cloud Blog

While you’re on the content train, check out Be Bold, Be Engaging, or Be Gone: The Importance of Real-Time Marketing – all about serving content that cuts through the noise. 3) Would it be tooting our own horn if I drew attention to some of Marketo’s sessions? Event Marketing b2b Consumer'

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How to Plan Marketing Content Around Event Promotion

SnapApp

In this post, we’ll look at some different types of marketing content you can craft to drive event engagement in three different stages: pre-event, mid-event, and post-event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

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How to Plan Marketing Content Around Event Promotion

SnapApp

In this post, we’ll look at some different types of marketing content you can craft to drive event engagement in three different stages: pre-event, mid-event, and post-event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.