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How to Create a Custom Marketo Popup (The Easy Way)

Optinmonster

Are you looking for a quick and easy way to create a custom Marketo popup that converts? By the end of this post, you’ll know exactly how to easily create a custom Marketo popup that will help your business grow. Why Create a Custom Marketo Popup. But do you have a plan to consistently collect emails? …and more.

Marketo 81
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Top 10 marketing automation tools every marketer must have

ClickZ

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

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10 AI marketing tools your team should be using in 2023

Sprout Social

And social data is at the center of many marketing transformations. According to our 2023 State of Social Media Report , 97% of business leaders agree that AI and machine learning (ML) will enable companies to analyze social media data and insights more effectively and use it to improve their overall marketing efforts.

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How to Develop Great B2B Buyer Personas (With Templates) 

ClearVoice

Feel free to use our buyer personas template down below to jumpstart your messaging strategy. Social media analytics have a wealth of data you can tap into as well. A buyer personas template to inspire your framework. The post How to Develop Great B2B Buyer Personas (With Templates) appeared first on ClearVoice.

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Email Marketing: Best Practices & Pitfalls

Blue Flame Thinking

We’ve all received emails that show signs of poor preparation or strategy. An email marketing expert can help optimize each part of your funnel. Consider the following before you send your first email campaign: Do we need to fix foundational marketing/sales problems? Do we have universally understood goals for email?

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Does your organization really need a marketing automation platform?

Martech

Use the following questions to help you decide: Explore marketing automation solutions from vendors like Marketo, HubSpot, Salesforce and more in the full MarTech Intelligence Report on marketing automation platforms. Do you have a sophisticated social media presence? Click here to download! Processing.Please wait.

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Generating More Qualified Leads with MQLs: A Pathway to B2B Success

Only B2B

Consistency Across Channels: Ensuring a consistent message across all marketing channels, from your website and social media to email campaigns, is essential. These incentives can take the form of eBooks, whitepapers, webinars, templates, or free trials.