KoMarketing Associates

FEBRUARY 23, 2016

This statistic caught my attention – nearly 98 percent of CMOs claim that offline and online efforts are merging ( Gartner ). The objective is to help customers discover your online presence, and build relationships with them so that you are f oremost in their thoughts when they are ready to buy.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

ClearVoice

AUGUST 31, 2020

In an article highlighting some of the benefits of marketing via SMS , Gartner states that SMS messages are opened as much as 98 percent of the time, and responded to 45 percent of the time. PURL is an acronym for personalized URLs. PURLs often include a customized domain name that garners more interest and thus a greater visit rate.

Marketing Automation Services 86

Marketing Automation Services Budget Programs Enterprise Management Work Management 86

Single Grain

MARCH 9, 2021

SEO for B2B organizations puts your products in front of your prospects at the right time because it helps you reach and convert key business decision-makers within companies through specific keywords that they search for while at work. Helps gain market share. Why Is SEO Important for B2B? Click To Tweet. Boosts website traffic.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

SalesIntel

AUGUST 22, 2023

The demands of your business, the nature of your offerings, unique sales challenges , and your target audience should all inform the framework you choose for your outreach. Sometimes, the marketing department may provide extra knowledge to help salespeople craft more well-informed and successful outreach.

Outreach 52

Outreach Work Management Marketing Management Personalization 52

Valasys

NOVEMBER 18, 2019

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). Gartner peer insights voted the platform as to the best CRM lead management software of 2018. The platform has also got a mobile version.

Work Management 51

Work Management Marketing Management Software B2B Marketing 51

Content Standard

AUGUST 9, 2023

Whether you’re a c-suite executive weighing generative AI’s risks and benefits or a seasoned marketer considering how to leverage AI to give your overtaxed team some relief, this guide will provide valuable insights, best practices, and real-world examples to inform your approach. Let’s get started!

Marketing AI 90

Marketing AI Lead Ranking Generation Brand Identity 90

Hubspot

SEPTEMBER 7, 2016

84% of buyers engage in online information consumption and education 2. By a factor of 3 to 1, B2B buyers say that gathering information online on their own is superior to interacting with a sales representative. You can help do this through trial offers, consultations, first-time discounts, etc. Content Evaluation.

Lead Scoring 28

Lead Scoring Lead Ranking Sales Qualified Leads Landing Pages 28