Content Marketing Institute
DECEMBER 5, 2017
Few would argue about the power and value of educational content – whether a blog, an e-newsletter, a white paper, or a how-to video. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Renasant Bank: Marketing strategy takes step above boring classes.
Biznology
JANUARY 7, 2019
The fastest growing threats today are coming from outside the network — digital and social media and third party vendors. As the cyber risk landscape evolves, cyber risk management must evolve as well to truly ensure security, privacy and data protection. Audit your digital landscape. Run scenario-based exercises.
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ActiveDEMAND
NOVEMBER 19, 2020
The Risk of Bad Security to Marketing Agencies. Marketing agencies are under attack as well so we need to focus on nailing the basics of security and beyond. At an agency, an Operations Manager would typically head up this kind of responsibility, but this may vary depending on the agency. Managing People. Managing Assets.
Unbounce
OCTOBER 31, 2018
B2B products and services can be difficult to fully capture on a landing page—we know from experience. Showcasing the value of something like software at scale can be trickier than explaining how your cutting-edge hoverboard might benefit just one person. Many B2B products and services solve complex problems. Resource Guru.
Marketing Insider Group
OCTOBER 28, 2020
For the past 10 years or more, I’ve been analyzing, strategizing, building, optimizing, and measuring the content marketing programs for companies in just about every industry and sector there is. In fact, in my last count, we have done fully customized content marketing strategy workshops for more than 80 different companies.
Valasys
DECEMBER 2, 2022
An in-house ethical hacker might just need to be knowledgeable with a certain kind of software or digital asset, but most job opportunities demand familiarity with the most recent attack techniques and equipment to be able to counter them. The first step in learning a topic is educating oneself about its fundamentals.
Content Marketing Institute
OCTOBER 3, 2018
Use a digital asset management (DAM) system to track your content licenses. A large fashion publication with 3 million followers recently reposted an image that appeared on the Instagram account of French hotel Domaine des Hauts. Effect of the use upon the potential market for or value of the copyrighted work.
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