“Bored at Work� Network – a Web 2.0 Expo presentation by Jonah Peretti
Buzz Marketing for Technology
SEPTEMBER 17, 2008
Example: BuzzFeed – Sarah Palin vs Tina Fey – most of the traffic was from the bored at work network. YouTube and Digg manage seeds in the same way the most popular stuff sits on the front page – as it starts to decrease they pull it and replace with a hotter story. Then Big Seed the stuff that is working best.
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