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4 Ways New Data Cloud Features Help You Personalize Ads by Salesforce

Martech

In December, we announced new Data Cloud integrations with Google Display & Video 360 and LinkedIn. Then you can immediately activate the new integrations with Google Display & Video 360 and LinkedIn alongside your other channels like email, SMS, web, app and connected devices.

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Enhancement Round-Up Q2 2021

Lead Liaison

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. Schedule a demo here! Important : To take advantage of new mobile app features, you must upgrade to the newest version of GoCapture!â„¢ SALES: NEW FEATURES & IMPROVEMENTS. Request a Free Demo.

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Sales Pipeline Radio, Episode 316: Q & A with Elay Cohen @elaycohen

Heinz Marketing

If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. We cover a wide range of topics, with a focus on sales development and inside sales priorities.

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Marketo Sales Insight Expands Salesforce Access to Marketing Data

Customer Experience Matrix

Summary: Marketo's new Sales Insight ranks prospects for sales people, based on recent Web and email activities. It lets Marketo sell seats to sales departments, which could be more lucrative than selling its core demand generation system. But I expect the sales automation vendors to take the business for themselves.

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PPC and Marketing Automation, Webinar Transcription

Lead Liaison

So your driving conversions but not every completion of that transaction stage of that funnel is a sale, all right? We want to make sure that if it’s not a sale or a purchase, we’re still capturing the data from that conversion. So future sessions are really important especially for those long sales cycles.