Engagio
APRIL 12, 2024
Account managers must communicate regularly with each of their customers, adapting and offering solutions that evolve as the market changes. Account managers are also responsible for contract renewals and cross and upsells. Here are several key tactics to set your team up for success: 1. Here are a few (10) ways.
Customer Experience Matrix
FEBRUARY 21, 2014
Equally helpful to me personally, it reinforced my intention to write about Bizo and DemandBase, both of which have recently briefed me on their latest product extensions. Let’s start with DemandBase. This started by providing visitor lists and real-time alerts to sales people who were interested in specific accounts.
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Engagio
DECEMBER 28, 2020
But to succeed in B2B Sales and Marketing, we must keep up with the trends despite the unpredictability. We engaged the top minds in B2B Sales and Marketing for their prescient understanding of two powerful questions: What are your predictions for ABM in 2021? Don’t think of ABM as a marketing tactic. Pieter De Temmerman.
Customer Experience Matrix
APRIL 1, 2009
I had a nice little chat with DemandBase two weeks ago. But it turns out that DemandBase has been inching its way up the value chain. Some time ago they released a free widget, DemandBase Stream, that shows the companies visiting your Web site in a news ticker on your computer desktop.
DemandBase
AUGUST 5, 2020
Recently, Megan Anderson Vasquez was promoted to Vice President of Customer Success at Demandbase. Previous to this, she was a Customer Success Manager for the past six years at the company, helping her clients to achieve their ABM goals. Can you share a bit about your career path that led you to Demandbase?
Customer Experience Matrix
JUNE 9, 2009
Summary: Marketo's new Sales Insight ranks prospects for sales people, based on recent Web and email activities. It lets Marketo sell seats to sales departments, which could be more lucrative than selling its core demand generation system. But I expect the sales automation vendors to take the business for themselves.
Customer Experience Matrix
MARCH 26, 2015
For many smaller companies, a suite like Adobe, Oracle , IBM , Salesforce.com , SAS , or Teradata isn’t an option and would be overkill if it were. One area where partners are especially common is ad management. For B2B marketers, this has happened mostly through Demandbase and what was formerly Bizo (now part of LinkedIn).
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