Ambal's Amusings

DECEMBER 17, 2009

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Marketing and Sales Alignment – Marketo eBook (New!).

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Ambal's Amusings

MARCH 18, 2010

Blog Marketing Interactions Twitter Ardath421. Her company Marketing Interactions helps companies with complex sales and quantify marketing effectiveness by using interactive e-marketing strategies driven by compelling content. Ardath Albee's book eMarketing Strategies for the Complex Sale. Blog Funnelholic Twitter funnelholic.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Ambal's Amusings

JANUARY 21, 2010

We have invited B2B Experts to shed light on the following question: " What is the biggest roadblock to converting marketing leads into the sales pipeline? Blog Marketing Interactions Twitter Ardath421. Ardath Albee's book eMarketing Strategies for the Complex Sale. Blog B2BContentMarketing Twitter SeamusWalsh.

Sales Qualified Leads 100

Sales Qualified Leads Lead Scoring Lead Ranking Marketing Leads 100

The Point

NOVEMBER 16, 2011

The blog generated more than 500 leads in its first 9 months alone, and this from a target audience (billing managers at small- to mid-sized medical practices) that can hardly be described as the Facebook crowd. Navicure uses Marketo and Salesforce.com to track marketing ROI.).

Social Media 100

Social Media Demand Generation Agencies Media Leads 100

Adobe Experience Cloud Blog

JANUARY 26, 2011

Today’s demand generation has created a long cycle in online lead nurturing. From first click to sealing the deal, trust and rapport are critical to the sales process. The influence of social media is a cornerstone to opening the door to new leads and bolstering existing ones.

Linkedin 48

Linkedin Demand Generation Agencies B2B RSS 48

Adobe Experience Cloud Blog

DECEMBER 3, 2009

Lead nurturing and lead scoring are key to B2B marketing success. Integrate social media into your marketing automation to make social marketing automation (I like this one because Marketo kicks butt with B2B social media marketing.). marketo : Implementing lead nurturing & lead scoring?

B2B Marketing 48

B2B Marketing Buyer Personas B2B Lead Scoring 48

Ambal's Amusings

OCTOBER 15, 2009

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Marketing and Sales Alignment – Marketo eBook (New!).

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

B2B Marketing Zone Posts

DECEMBER 7, 2009

2009 Big List of B2B Marketing and Sales Blogs , August 27, 2009. Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals , August 31, 2009. B2B Lead Management Market Heats Up , July 31, 2009. 10 Tips for Using Twitter And Email Marketing for B2B , December 21, 2008. Demand Generation.

Demand Generation Agencies 40

Demand Generation Agencies B2B Marketing B2B Thought Leadership Planning 40

Vidyard

SEPTEMBER 22, 2014

Honeywell, (NYSE:HON), Fiberlink (an IBM company), Intralinks and SevOne have recently turned to Vidyard to maximize their ROI on video and become more strategic with their demand generation and content marketing programs. “Simply having a presence on YouTube is no longer enough. . It was acquired by IBM in November 2013. .”

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Honeywell, (NYSE:HON), Fiberlink (an IBM company), Intralinks and SevOne have recently turned to Vidyard to maximize their ROI on video and become more strategic with their demand generation and content marketing programs. “Simply having a presence on YouTube is no longer enough. . It was acquired by IBM in November 2013. .”

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Honeywell, (NYSE:HON), Fiberlink (an IBM company), Intralinks and SevOne have recently turned to Vidyard to maximize their ROI on video and become more strategic with their demand generation and content marketing programs. Simply having a presence on YouTube is no longer enough. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Adobe Experience Cloud Blog

DECEMBER 11, 2015

Author: Josh Haynam How do you capture the attention of a demand generation marketer? Tell them you have a new way of generating quality leads! They are visual, fun to take, and can be a great lead generation tool. This quiz was shared on Facebook and Twitter and brought in 211 leads.

Leads 48

Leads Lead Marketing Qualified Leads Thought Leadership 48

The Point

MARCH 29, 2012

Capturing new subscribers is one of the most efficient ways to convert random visitors into loyal readers that you can nurture over time and eventually turn into actionable sales leads. Just be sure to offer the reader as many subscription options as possible, and at a minimum: Email, RSS, and Twitter. Share this blog!

RSS 100

RSS Paper Case Study Case Studies 100

Adobe Experience Cloud Blog

JULY 27, 2012

by Dayna Rothman You are working on your social media strategy and have determined your target audience, messaging, and how you plan to participate. Promote leading by example and have them active Twitter accounts and make sure they are contributing to your company blog on a regular basis. 2) Create a social media policy.

Social Media 48

Social Media Ad Building Media B2B Thought Leadership 48

Ambal's Amusings

AUGUST 27, 2009

We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Adobe Experience Cloud Blog

SEPTEMBER 29, 2009

Social media tools like Twitter and blogs (it's frequently forgotten blogs are social media ) are becoming standard in the toolboxes of B2B marketers. Nurture leads long-term with targeted, qualified prospects. Reading some pundits and blogs, you might be deluded into thinking that social media is a quick path to leads.

Social Media 48

Social Media Social Marketing B2B Marketing Peer-to-peer 48

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

For example, I’m a huge fan of the Flipboard app on the iPad, which converts RSS feeds and Twitter lists into a highly customized and personalized online magazine. Interested in demand generation best practices and Napa Valley wineries? Capture sales leads with longer form video. No problem.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

Adobe Experience Cloud Blog

JULY 6, 2010

Last week Focus.com’s Mastering Lead Management Virtual Event brought some of the leaders of B2B Demand Generation and Sales 2.0 Some of the tweets from his session include: ardath421 : How sales wants to sell has little impact on how buyers want to buy . build a lead mgmt platform. virtual event.

Lead Management 48

Lead Management Work Management Marketing Management Lead Scoring 48

Ambal's Amusings

SEPTEMBER 17, 2009

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Blog Marketing Interactions Twitter Ardath421. Rebel Brown.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

NetLine

AUGUST 2, 2023

B2B demand generation marketers face a growing list of challenges, from navigating complex buyer journeys to breaking through the noise of a crowded marketplace. High-quality, validated, opt-in leads are essential to driving sales and revenue growth, but generating them is no easy task. 3… 2… 1… Blast off!

Lead Generation 52

Lead Generation Lead Ranking Sales Management Lead Scoring 52

Ambal's Amusings

NOVEMBER 19, 2009

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Marketing and Sales Alignment – Marketo eBook (New!).

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100

Engagio

JUNE 2, 2020

How to Pivot Strategy on a Dime and Find Sales Leads that Will Buy. The most foundational pieces of your B2B go-to-market strategy are: Choosing the accounts and people to target Delivering value through your message. Re-Selecting Target Accounts. The argument for being targeted could not be more clear now.

Sales Management 62

Sales Management Enterprise Management Top of Funnel B2B Sales 62

Adobe Experience Cloud Blog

FEBRUARY 14, 2011

Quality Lead Generation. Lead software provides all the vital functionality marketers need to automate and measure demand generation campaigns. This means you can focus your efforts on finding more new leads while your software automatically manages your leads and appropriately nurtures them.

Work Management 48

Work Management Marketing Management Lead Management Marketing Automation Services 48

Adobe Experience Cloud Blog

AUGUST 24, 2015

68% of B2B businesses use strategic landing pages to garner new sales leads. A content marketing strategy that attracts qualified leads creates evergreen content that will bring in top-of-the-funnel queries. Create content that targets search queries for: “What is ?”. Let’s take a closer look… 1. Data Talks!

Lead Generation 48

Lead Generation Sales Qualified Leads Lead Ranking Tactics 48

Adobe Experience Cloud Blog

AUGUST 14, 2012

Director of Marketing at Marketo, and Jason Lankow, CEO and Co-Founder of Column Five. That is what Marketo has done for visual notetaking, videos, infographics etc. Check out a recent paper that Marketo wrote on mobile email marketing. Check out the Marketo Facebook page for more examples. Missed the webinar?

Marketo 48

Marketo Buyer Personas Paid Search Agency Demand Generation Agencies 48

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40