Key Findings from the 2021 ANNUITAS Enterprise Marketing Automation Platform Analysis
ANNUITAS
MAY 13, 2021
Marketing Automation Platforms (MAPs) are perhaps the most misunderstood component of the Demand Technology Stack. The importance of MAP to the Demand Technology Stack is also reflected in the significant size and ongoing growth of the global market for MAP software – valued at $4.06 billion in 2019.
Let's personalize your content