Remove Custom Publishing Remove Facebook Remove FAQ Remove Sales Cycle
article thumbnail

8 Best Video Hosting Sites for Businesses in 2021

Hubspot

While hosting these types of videos on YouTube made sense because they were for entertainment purposes, your business needs a platform with more features so you can create videos for marketing campaigns, sales pitches, and customer service knowledge base articles. Video can also be used for customer service. Video Platforms.

article thumbnail

7 steps to make video marketing a success in 2021

Ledger Bennett

As we adjust to the new realities of a COVID-19 driven economy, B2B revenue teams are challenged with keeping prospects and customers informed and connected. Q&A/INTERVIEWS – a useful alternative to an arguably outdated FAQ page. Publish video that gets found Publish video on searchable platforms (e.g.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Creating a Winning Account Based Marketing Plan for B2B SaaS

The ABM Agency

You’ll learn about conducting in-depth research on these targeted accounts, understanding customer pain points, and developing comprehensive persona profiles. We will discuss how to select the right criteria for targeting specific accounts and assess their potential value. What is the account based approach to marketing?

article thumbnail

Open Research: A Framework for Social Analytics

Online Marketing Institute

We know that measurement is the the top goal inside of companies , and while I’ve published this data before, it’s important to recast it to show the important of measurement in an emerging technology set. Esp with high consideration set products and long sales cycle, it makes it difficult to track. data above).

article thumbnail

Content SEO

Online Marketing Institute

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. Here are a few of the most important questions to ask (and get answers to:) How many web pages are published on the corporate domain name? How many off site? How many off site? Sub domain?

SEO 40
article thumbnail

Essential LinkedIn Guides and Resources for B2B Marketers

KoMarketing Associates

And as detailed in coverage from Martech Today, perhaps one of the more ironic discoveries was in how sales technology adoption “ allows B2B buyers to turn the tables on B2B sellers.” PDF: Securing Introductions with LinkedIn Sales Navigator. LinkedIn Publishing Resources. LinkedIn Sales Tools.

Resources 139
article thumbnail

How is B2B Marketing Different From B2C Marketing?

KoMarketing Associates

A study by Deloitte published by the Wall Street Journa l shows that B2C companies spend more on social media than B2C, but B2B spends more money on marketing training and analytics, possibly due to the fact that B2B industries are often more intricate and require more professional training and product support.