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Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

Image credit: Elastic Email. Compliment a piece of content published by the prospect. Personalized advertising is the act of using insights into whom a customer might be to increase the relevancy of an ad. Later, they see an ad like the one at right on Facebook. First, step into your customer’s shoes.

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Guerrilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

A personal trainer’s stretchy business card that resembles an elastic resistance band. In fact, your customers might even be better equipped to do so. In a classic example, McDonald’s secretly compensated 1,000 customers to stand outside of a Japanese franchise and wait in line for the brand new quarter pounder menu item.

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Guerilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

A personal trainer’s stretchy business card that resembles an elastic resistance band. In fact, your customers might even be better equipped to do so. In a classic example, McDonald’s secretly compensated 1,000 customers to stand outside of a Japanese franchise and wait in line for the brand new quarter pounder menu item.

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5 Ways Audience Research Helps You Customize Your Landing Pages

Unbounce

“How Can I Make Sure I Appeal to Every Customer Demographic?”. A one-size-fits-all approach to your campaigns will never be as effective as one that’s both specific and highly relevant to your prospective customers and their needs. Conduct Customer Interviews/Surveys. You need to be talking to your customers all the time.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

Sales and Facebook, Only the Interactions Matter. A team of three professors worked together with a small Asian retailer to investigate how Facebook influenced sales. Facebook API data. Collaboration with the Facebook Data Science Team. On average, if you joined the Facebook Page, you spent about $22 extra on the company.

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14 Copywriting Examples From Businesses With Incredible Copywriters

Hubspot

The years-old " The Man Your Man Could Smell Like " campaign was memorable for many reasons, but one of them was that it gave Old Spice a voice -- voice that came through in every video, commercial, tagline, Facebook update, tweet. you name it. And do you know who is behind all of that marketing collateral? Copywriters. May 24, 2016.