SalesIntel

APRIL 21, 2021

To ensure that marketers and sales professionals can identify and reach the right leads at the right time, data cleansing and data enrichment are the two most commonly used methods to have accurate contacts for outreach. A recent study shows that 91% of companies with more than 11 employees use CRM software for sales and marketing.

Enterprise Management 95

Enterprise Management Work Management Marketing Management Top of Funnel 95

Valasys

AUGUST 29, 2023

Predictive Analytics: Leveraging AI-powered predictive analytics, marketers can identify high-value target accounts likely to convert or engage with the brand. Predictive models analyze historical data and account attributes to accurately forecast potential outcomes and prioritize target accounts accordingly.

Marketing AI 52

Marketing AI Account Based Marketing Segmentation ABM 52

Porch Group Media

AUGUST 4, 2020

To achieve marketing objectives, marketers have increased spend in several key areas including: 56% – Site/Mobile Chat 55% – Mobile App Functionality 51% – email 50% – Video 47% – DMP 47% – Marketing Database.

Marketing Management 59

Marketing Management Planning Customer Satisfaction Peer-to-peer 59

ViewPoint

JUNE 15, 2018

Mastery of the five key elements of sales and marketing effectiveness: Market focus. Marketing measurement. Accountability from pipeline through forecast. It’s not a sales-only process, and it’s not a marketing-only process. Marketing Measurement. Accountability From Pipeline Through Forecast.

Cost 136

Cost Forecasting Work Management Marketing Automation Services 136