Lenny's Newsletter

SEPTEMBER 24, 2023

Find the transcript for this episode and all past episodes at: [link].

Word of Mouth 111

Word of Mouth WOM CPO Marketing Analytics Tools 111

Oktopost

MAY 11, 2022

Meet Christopher Willis the CMO/CPO of Acrolinx. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Help us get the word out! Catch all episodes here.

CPO 144

CPO B2B Thought Leadership Transparency Branding 144

Lenny's Newsletter

SEPTEMBER 12, 2023

It always surprises people to hear that, at YouTube, we never thought we had a product-market fit. ” — Tomer London , co-founder and CPO of Gusto “I’ve spent most of the history of Hex paranoid that we’re not at PMF, or there’s more to do. Art by Natalie Harney. We had teenagers but not adults.

CPO 145

CPO Product Work Management Enterprise Management 145

Metadata

SEPTEMBER 28, 2023

If it still isn’t working, I’ll grab a shovel and help you bury paid social for good.” Our benchmark report found the average cost per opportunity (CPO) on LinkedIn and Facebook to be $3,162.89 Your CPL or CPO after a few campaigns are just your benchmarks. He said, “Abdallah, give Metadata six months. It’s too risky.

Paid Content 52

Paid Content Paid Social Agency Cost per Lead Advertising Agencies 52

Lenny's Newsletter

AUGUST 8, 2023

Even if you’re not building a B2B startup right now, you’ll find inspiration, new ideas, and frameworks that will help you with the product you’re building right now. Also, here’s my take on what makes a venture-scale idea , and a guide to help you think through your market size. Art by Natalie Harney.

Startups 52

Startups Work Management CPO Enterprise Management 52

Hubspot

NOVEMBER 7, 2018

Companies and brands fought to create more creative advertisements to counteract this, but that didn’t always help. You can ask the network for Nielsen data to help with your research. The following section is full of questions that’ll help you brainstorm and plan out your TV ad. Software like CallRail can help you do this.

Paid Search Agency 67

Paid Search Agency Cost Per Thousand Ads Cable 67

Webbiquity

JUNE 6, 2011

Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Mack Collier is a strategist, trainer and speaker who specializes in helping companies better connect with its customers via social media. It takes a community to build a community. Scott Galloway – @profgalloway.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100