Martech

MAY 11, 2023

When the European Union adopted its General Data Protection Regulation in 2018, the law was heralded as a privacy game changer that would usher in a new era of consent around online data collection and put the right to protect personal information directly in the hands of individuals.

Paid Search Agency 94

Paid Search Agency Privacy Work Management Marketing Proposals 94

Martech Advisor

MARCH 9, 2020

Besides these rights, the organization must perform a data protection impact assessment (DPIA) before processing personal data and inform users whenever a data breach takes place. Right to Opt-Out: Customers can ask businesses to stop selling their personal information to third-parties.

Privacy Policies 65

Privacy Policies Marketing Management Opt-out Planning 65

Sprout Social

FEBRUARY 26, 2024

PNC Bank’s customer care on social stands out in the crowded financial services industry. It stands out in a market full of water brands—typically available in plastic containers—as the anti-establishment choice. Of course, they do it in their own morbid way. The play: Social customer care isn’t just for digital-first brands.

Enterprise Management 63

Enterprise Management Brand Identity Branding Work Management 63

Litmus

JUNE 28, 2021

But to maximise just how much of a return you get out of your email program, you need a healthy one that’s firing on all cylinders. Fortunately, it’s never too late to reverse course. Friendly note: We’re actively covering the Apple Mail Privacy Protection news. When to do an email marketing check-up. Microsoft SNDS.

Budget Programs 62

Budget Programs Deliverability CAN-SPAM Privacy Protection 62

Adobe Experience Cloud Blog

FEBRUARY 2, 2011

by Josh Aberant In this privacy blog series , we’ve been reviewing the trends and changes happening in US privacy within online marketing and business. One of the biggest recent announcements was, of course, the FTC’s privacy report “Protecting Consumer Privacy in an Era of Rapid Change”.

Privacy Policies 48

Privacy Policies Privacy Privacy Protection Marketo 48

Liveintent

JANUARY 30, 2023

It is paramount that retailers prioritize their tech stack and CRM database to ensure the delivery of cohesive, personalized, and relevant experiences across the entire customer journey — regardless of the channel — so that customers can do exactly what they set out to do: shop. Let’s dive in.

Privacy Protection 62

Privacy Protection Advertising Agencies Budget Programs Paid Search Agency 62

Convert

MARCH 21, 2023

Let’s check out more… Types of Heatmaps Heatmapping has been adapted to represent different types of data in a way that makes perfect sense. Ever wish you could read minds and understand what users really think about your website or app? This article was months in the making. There’s more in the red part and less in the violet.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52