WriteSpark

JUNE 1, 2010

As a technical copywriter, I greatly enjoy working with engineers and other subject-matter experts (SMEs). But as an SME, there are several things you can do to make everyone's job easier and create a more collaborative and productive relationship with a writer. Here are my top ten ways to be a good SME: .

SME 120

SME Copywriting Rules Features 120

ClearVoice

AUGUST 28, 2023

They’re also known as SMEs and are an important part of a brand content marketing strategy. The best SME has extensive knowledge in a particular area and adds trustworthiness to your content. When brands use an SME that resonates with their audience, they want to come back to read or watch what that expert says.

High Quality Lead 52

High Quality Lead SME Marketing Budget Creation Planning 52

Biznology

AUGUST 30, 2017

Tip #3: Interview an SME and upload the transcript. Have you given up asking your SMEs to write a blog post? Writing a 1,500-word blog post can take hours, especially if your SME doesn’t regularly write posts. Are you the SME? Time spent: 1.5-2 2 hours (15-minute interview + editing/uploading). Think about it.

SME 174

SME Webinar Metrics Curation Copywriting 174

BOP Design

DECEMBER 26, 2018

You are the subject matter expert (SME) and the marketing team will look to you to provide all the necessary information for a quality piece of content. Your marketing team and the content creation specialist (often a copywriter) should be able to address any questions and provide clarification. Prepare for the Interview.

SME 48

SME Content Copywriting Paper 48

ClearVoice

NOVEMBER 20, 2018

Your bio is one of the most important features of your CV Portfolio , or any writer profile for thatmatter. I grew up to become a copywriter with the cold, data-driven heart of a digital marketer. And that means it had better be good. This is where most writers suddenly remember they have houseplants to water or spices to alphabetize.

Work Management 78

Work Management SME Sales Qualified Leads High Quality Lead 78

ClearVoice

APRIL 2, 2020

While vetting freelancers for your projects, you’ll see these terms pop up often: generalist, journalist, influencer and subject matter expert (SME). SMEs might have a degree or credentials that make them an authority on a topic. Adding an SME to your content mix is always a good idea. Copywriter.

Marketing Budget Creation 127

Marketing Budget Creation Top of Funnel SME Marketing Budget 127

BOP Design

JUNE 24, 2019

The Difference Between Copywriting & Content Marketing. First, let’s address the difference between copywriting and content marketing. Copywriting is creating marketing text that explains a particular topic. The primary goal of copywriting is to clearly explain features, benefits, and advantages.

Paid Content 82

Paid Content Cost Work Management Planning 82