Valasys

AUGUST 19, 2019

Furthermore, the personas are also segmented based on their demographics, technographics, firmographic, psychographic, ‘fit-data’ as well as the methodologies opted by them for researching about their buying preferences and based on their past buying habits. Employ Micro & Macro Influencer Marketing Strategies : .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

MARCH 6, 2020

In turn, customer advocacy & positive Word-of-Mouth-Marketing (WOMM) brings a lot more customers. Read more on 10 Powerful B2B Marketing Strategies to Optimize Sales Conversions. Above & beyond sales, the analysis of the data trends also allows organizations to fuel client retention & after-sales services.

WOMM 45

WOMM Privacy Word of Mouth Transparency 45

Valasys

JANUARY 17, 2020

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

OCTOBER 31, 2019

Furthermore, existing customers also serve as brand advocates & leverage Word-of-Mouth Marketing (WOMM) which brings additional traffic on the website. Hyper-personalized experiences nurture leads for optimized conversions. Existing customers are also aid in online reputation building.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

JULY 12, 2019

Following cost optimization tactics are specific to marketing & can help the B2B marketers in optimizing the cost on marketing -for better returns on marketing investment (ROMI), as well as to optimize the website conversion rates, & in turn the overall revenue from sales investments: 1.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. This helps brands in expediting conversions.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

JULY 16, 2019

Besides, Word of Mouth Marketing (WOMM) i.e. reviews about a particular company on several review websites such as yelp.com, as well on the primary domain of a business & reviews about the buying experiences of the customers, also have decisive impacts on the buying decisions of the prospects.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing, the marketers need to strategize their omnichannel content strategy, decide on the engagement & conversion metrics to quantify their content marketing strategies & align the Key Performance Indicators (KPIs) of the content marketing endeavors to those of their prime business objectives.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

JULY 25, 2019

The B2B marketers these days utilize the data gathered from the intent-based signaling of the prospects, which includes scrutiny of their demographic, psychographic, firmographic, “fit-data”, technographic insights, along with their past buying behavior, research methodologies & browsing habits. Creating SEO-friendly Content : .

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45