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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

NotifyVisitors) Marketers utilizing buyer personas achieve 73% higher conversion rates. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. Gitnux) YouTube mobile video consumption grows by 100% every year.

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Amazing YouTube statistics for B2B Marketers

Valasys

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. According to a forecast by Cisco, videos will comprise 79% of the global internet traffic by the year 2020, which means a year over year increase rate of 63% starting 2015.

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21 Internet Marketing Stats That Will Blow Your Mind

Hubspot

Want hard data to reference so that you can properly forecast and adjust future marketing plans and budgets? 2) The click-through rate on triggered messages is 119% higher than “Business as Usual” messages. Source: Forrester Research ) Commerce is shifting more and more online. Tweet This Stat! Tweet This Stat!

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The Sales Game Has Changed: Here's How to Adapt

Hubspot

This is a guest post written by Dave Kurlan , a top rated speaker, best selling author, and sales development thought leader. His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. Here's how they are doing it: 1) Utilize the nuanced features of LinkedIn.

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Video Marketing and Sales Stats That Matter to Businesses

Vidyard

YouTube Statistics 3.7 The use of one-to-one video (most often used in sales conversations) has exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year-over-year. Social Media Video Statistics 3.1 Facebook Video Statistics 3.2 Instagram Video Statistics 3.3 LinkedIn Video Statistics 3.4

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7 Benefits of Using B2B Martech Software During Lockdown

Valasys

According to the “Marketing Automation Technology Forecast, 2017 to 2023 (Global)” report by Forrester, marketing automation technology is expected to grow at a 14% compounded annual growth rate (CAGR) over the next 5 years. Read more on How is Omnichannel Remarketing Effective in Accelerating Conversions.

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64 B2B Marketing Tools and Resources

Adobe Experience Cloud Blog

The YouTube Approach to Lead Nurturing (blog post). Relevant and optimized landing pages generate higher conversion rates, meaning you get more leads whenever someone clicks your ads or emails. Practical Tips to Raise your Landing Page Conversions (MarketingSherpa on-demand webinar). Four Lead Scoring Tools and Resources.