WriteSpark

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B2B Tech Buyers Like Social Media

WriteSpark

Content Marketing. Social Media. Set the Purchasing Agenda with White Papers » B2B Tech Buyers Like Social Media. Forrester Research is presenting survey results of B2B technology buyers and their use of social media during the buying process. Twitter Updates. follow me on Twitter. Case Studies.

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How Services Firms Grow with Online Marketing (Guest Post)

WriteSpark

It’s interesting to note how social media platforms, such as LinkedIn and Twitter, account for some of the most used tools by average growth firms. Social media tools, although used widely, did not seem to be as effective and generally tend to be overused. Effectiveness of Online Tools. Opinions from Experts.

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How Marketers Can Help Salespeople Succeed with Large Companies

WriteSpark

Content Marketing. Social Media. B2B Tech Buyers Like Social Media » How Marketers Can Help Salespeople Succeed with Large Companies. Twitter Updates. follow me on Twitter. All content on this blog is Copyright (c) 2007-current year by Janice King/WriteSpark, except as noted. Case Studies.

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How Services Firms Grow with Online Marketing (Guest Post)

WriteSpark

It’s interesting to note how social media platforms, such as LinkedIn and Twitter, account for some of the most used tools by average growth firms. Social media tools, although used widely, did not seem to be as effective and generally tend to be overused. Effectiveness of Online Tools. Opinions from Experts.

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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

Content Marketing. Social Media.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions. Twitter Updates. Case Studies.

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Conference Focuses on Making the Most of Customer References

WriteSpark

Content Marketing. Social Media. Twitter Updates. follow me on Twitter. All content on this blog is Copyright (c) 2007-current year by Janice King/WriteSpark, except as noted. Case Studies. Sales Materials. White Papers. Working with Writers. « When the Draft has "Problems" | Main. | Become a Fan.

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Technical Writer or Technical Copywriter? What's the Difference?

WriteSpark

Content Marketing. Social Media. Note: Technical copywriters may use different labels, such as technology writer, white paper writer, technical articles writer, case study writer, success story writer, content writer, or technical marketing writer.)   Technical Copywriter. Twitter Updates. follow me on Twitter.