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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

And the nature of editorial outlets is that most published pieces will be out of date after a year. And then, assign next steps to someone so that all this inspiration actually turns into earned media for your content marketing plan. Write a rebuttal. Do you like the piece and think you have something additional to add?

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Snapchat Discover Partners Are Driving Efforts to Explore Content in Non-App Spaces

Content Standard

Unlike other, similar sites, Snapchat content has traditionally lived only within the app, making it impossible to experience Snapchat without downloading it and creating an account. Snapchat has made deep investments in innovative content strategies designed to engage users in new ways. Moving Beyond the App.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).

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5 Simple Secrets to B2B Lead Generation on Facebook [SlideShare]

Hubspot

Smart Guy said, "B2B is still P2P" (meaning person-to-person, not peer-to-peer illegal downloading ;). And we''ve seen first hand how successful you can be on social media if you think of B2B like P2P. You Need a Content Strategy. 2) To Generate Leads, You Can''t Only Post Lead Gen Content. It just doesn''t work.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

The main points we took away from her presentation: “Content is king but engagement is queen…and she rules the house” We love this quote because it holds very true both in my home and on Facebook! B2B and B2C have something in common: they are both P2P. Short Form Video with Zach King. Use relevant hashtags.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

The main points we took away from her presentation: “Content is king but engagement is queen…and she rules the house” We love this quote because it holds very true both in my home and on Facebook! B2B and B2C have something in common: they are both P2P. Short Form Video with Zach King. Use relevant hashtags.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

The main points we took away from her presentation: “Content is king but engagement is queen…and she rules the house” We love this quote because it holds very true both in my home and on Facebook! B2B and B2C have something in common: they are both P2P. Short Form Video with Zach King. Use relevant hashtags.