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Tom Pisello: The ROI Guy: Seeing ROI in the Cloud?

The ROI Guy

Presenting to a group of IT managers in the UK, Dr Richard Berglin of Dot Net Solutions, outlined the ROI of cloud solutions, the specific areas in which savings can be made, and the flexibility benefits of a cloud solution infrastructure. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40
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Tom Pisello: The ROI Guy: Diametrically Opposed Forces: Selling.

The ROI Guy

However, solving this problem will be difficult for most teams, as sales remains inwardly focused on the traditional funnel based selling process, rather than having a keen understanding of how customers make decisions and actually buy - the buying lifecycle. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40
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Tom Pisello: The ROI Guy: CIO Priorities for 2011 Indicate.

The ROI Guy

Although the desire may be there to pursue improved internal and external customer service improvements via enterprise innovation, most state budgets will remain challenged well into the recovery, yielding a pragmatic, economic-focused CIO. Content Marketing and the Forgotten Sales Professi. Is Marketing Too Busy?

ROI 40
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Tom Pisello: The ROI Guy: Social Media ROI a Requirement for 2011

The ROI Guy

As financial due diligence is a requirement, each marketing investment comes under more scrutiny for ROI measures, and understanding the true bottom-line impact of social media marketing becomes a requirement. Content Marketing and the Forgotten Sales Professi. How to Measure and Present the Effectiveness of Yo.

ROI 40
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Tom Pisello: The ROI Guy: VMware launches Realized ROI toolkit.

The ROI Guy

Wednesday, July 15, 2009 VMware launches Realized ROI toolkit, powered by Alinean Provides quantifiable proof to customers of the realized ROI from prior VMware deployments. Content Marketing and the Forgotten Sales Professi. How to Measure and Present the Effectiveness of Yo. How Do You Get Started in Content Marketing?

ROI 40
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Tom Pisello: The ROI Guy: Alinean Powers Eight More B2B Assessment.

The ROI Guy

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Content Marketing and the Forgotten Sales Professi. How to Measure and Present the Effectiveness of Yo.

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

The consumer is now in charge: researching specifications, configuring and customizing solutions, getting peer reviews and advice, comparing prices, and “buying now&#. Content Marketing and the Forgotten Sales Professi. How to Measure and Present the Effectiveness of Yo. How Do You Get Started in Content Marketing?