LeadSloth

JUNE 7, 2010

Genius Demand Gen Academy , series of 12 webinars, starting June 9th. MarketingSherpa Lead Management webinar , June 10th (sponsored by Eloqua). They are taking some steps towards lead management, and will be showing their email marketing and lead nurturing capabilities in this webinar. MarketingSherpa Lead Management Webinar.

Lead Management 100

Lead Management Marketing Management Co-Registration Marketing Qualified Leads 100

LeadSloth

AUGUST 24, 2010

On Thursday I’m presenting a webinar with Treehouse Interactive , called “Lead Nurturing 101″ One of the registrants sent me the following question: How much of this webinar will be about content, i.e. exactly what to say in each subsequent email in a series designed to move someone from prospect stage to buying stage?

Lead Nurturing 100

Lead Nurturing Marketing Qualified Leads Leads Lead 100

LeadSloth

JULY 10, 2009

Ken Molay, Webinar Blog. Demand generation is not complete without covering Webinars, one of the key lead generation programs. Ken’s blog full of useful webinar ideas. This is a resource website with information on marketing automation vendors, podcasts, webinars and blogs. Net-Results blog. Upshot Institute.

Demand Generation 100

Demand Generation Demand Generation Marketing Automation Services 100

LeadSloth

AUGUST 10, 2010

What does this mean for companies interested in adopting Marketing Automation? They are great for small companies and small initial projects, but they’re too limited for normal projects. Companies will have to upgrade to the paid version as their initiatives grow. To learn how, attend Tuesday’s 30-minute webinar.

Marketing Automation Services 100

Marketing Automation Services Loopfuse Marketing Automation LeadGenesys 100

LeadSloth

OCTOBER 18, 2010

The companies that are successful with Marketing Automation take a different approach. However, many organizations have more good content than they realize: check old blog posts, recorded webinars and other valuable content. Webinar, Tue 10/19: Using Lead Nurturing to Turn More Leads Into Revenue. Process First.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

LeadSloth

AUGUST 31, 2010

Not just eBooks, blog posts and webinars, but especially email content. What is your take: are B2B email copywriters a seriously scarce resource, or is it a coincidence that I know several companies that have trouble finding someone like that? I know several companies who are looking for someone with your skills.

Copywriting 100

Copywriting B2B Lead Nurturing Click Rate 100

LeadSloth

AUGUST 11, 2009

They all have their pros and cons, and most companies use a combination of strategies. If you can figure out which keywords are aligned with the user intent you are targeting, then you can have ads appear that are relevant to the user, and relevant to what your company provides. Terry: Trials, then webinars, then white papers.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Advertisements Advertising 100