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What the World Would Be Like If B2B Marketing Didn’t Exist?

KoMarketing Associates

Even though they may carry the purchasing power for an entire company, individuals still have their own opinions and feelings about what they are exposed to online by advertisers and marketers. After all, InsideView found that LinkedIn generates more leads for B2B companies than Facebook, Twitter or blogs individually.

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. InsideView is gaining the most attention for this at the moment. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system.

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Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 They are the nexus of a digital marketing company mixed with a technology firm that does Microsoft CRM, Business Intelligence and Analytics to provide creative solutions for brand perception and instantiation.

Web 2.0 100
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Social Media In Demand Generation: Cracking The Mystery

Adobe Experience Cloud Blog

You built your company Facebook page, LinkedIn and Twitter accounts and you sat back and waited for the prospects to bang down your door. The average social media activity of Forbes 100 companies in 2010 showed a consistent weekly effort ( InsideView ). What went wrong? There is a fine balance between the two.

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Sales 2.0: Sell Faster, Better, and Smarter

Adobe Experience Cloud Blog

Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracle, and Clara Shih of Hearsay Labs and author of The Facebook Era have all filled a room to discuss Sales 2.0. jepc : "If you have used Facebook, you know how to use Chatter".

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Hidden Dreamforce: Tips for Dreamforce 2012 You Won’t See Anywhere Else

Adobe Experience Cloud Blog

Glad you asked: Cool Things To Do (Other Than Parties) & Other Stuff You Need To Know: Choose The Dreamforce Music – This is a killer collaboration between Spotify, Heroku, and Facebook. Most of the companies exhibiting at Dreamforce will scan a few hundred to a few thousand people at Dreamforce. Insideview Party Map.

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10 Best Sales Intelligence Tools to Consider for Your Business

SalesIntel

The filters help you to target companies according to the technologies they use, company size, location, their buying intent signals, and more. Access to work mobile numbers is included in every SalesIntel subscription as opposed to some companies that charge extra for data sets like mobile numbers. InsideView.