Funnelholic
DECEMBER 1, 2015
If you’re in sales, you’ve likely heard about the importance of sharing content with your social networks and with prospects directly. Instead of manually sharing content at different times of the day, you can schedule content to be shared on social networks at dates and times of your choosing. Practice Makes Perfect.
Smashmouth Marketing
MARCH 19, 2009
lol #sales20 benefits of social networking are internal to a company #sales20 damphoux : Tom from IDC: twitter seems more relevant to marketers, not sales. combines customer focused processes with Web 2.0 damphoux : Tom Barrieau of IDC admitted he has twitter envy.
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markempa
AUGUST 30, 2007
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
Online Marketing Institute
JULY 31, 2009
I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Social networking stuff fits here too. You don’t wait for a cold call to talk to an annoying sales person.
The ROI Guy
SEPTEMBER 3, 2010
Frugalnomics Changes Everything According to Forrester analyst Scott Santucci, "Go-to-market models always change during periods of disruption, and this economic downturn has been deep, long, and might not even be over. The marketing mix needs to change, investing in the right tools and content to engage the buyer, rather than cold calling.
Online Marketing Institute
MARCH 13, 2011
Last week, his company released a tool, called Demandbase Stream, that aims to answer this question. It digs up information on Web visitors in real time, helping salespeople follow up on a visit with a cold call and a pitch. It can also filter out traffic that originates from outside a given geographical area of interest.
ViewPoint
APRIL 13, 2012
In this second episode of PowerViews, I have the pleasure of talking with Jeff Ernst who provides advisory services to CMO and marketing leadership professionals as Principal Analyst at Forrester Research. Jeff joined Forrester after spending 20 years in sales and marketing. Jeff Ernst's research at Forrester. Stay Tuned.
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